How a Neighbor Mailing campaign produced a 3.7x ROI for an exterior cleaning company
Ohio Exterior Cleaning Company mailed 3,958 Neighbor Mailing postcards for $4,474 and generated 28 leads and 8 new customers worth $16,592 in revenue. That works out to $150 per lead, $559 per customer, and a 3.7x return.
What the campaign produced
3,958
Cards Mailed
$4,474
Total Cost
28
Leads
8
Customers
$16,592
Revenue Generated
3.7X
ROI
The numbers behind the numbers
Cost per lead
$150
Cost per customer
$559
What is Neighbor Mailing?
An automated SendJim campaign that mails a postcard to the homes surrounding a job site as soon as the work is completed, using the visible job itself as social proof for nearby homeowners. See how this service works.
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