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What a $21,400 EDDM campaign returned for a painting company: $178,557

A painting company in Tampa, Florida mailed 41,244 EDDM cards for $21,400 and generated $178,557 in immediate revenue, an 8x return and $80,000 in profit.

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What the campaign produced

41,244
Cards Mailed
$21,400
Total Cost
$80,000
Profit
$178,557
Immediate Revenue Generated
8X
ROI

What is Every Door Direct Mail (EDDM)?

Every Door Direct Mail is a USPS program that delivers by postal carrier route instead of by address. You pick the routes covering the neighborhoods you want and every mailbox on them gets your card, with no list to buy or keep clean, and postage costs less per piece than addressed mail. See how this service works.

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